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Marketing · Skill

Email Sequence

Design and draft multi-email sequences with full copy, timing, branching logic, exit conditions, and performance benchmarks. Use when building onboarding, lead nurture, re-engagement, win-back, or product launch flows, when you need a complete drip campaign with A/B test suggestions, or when mapping a sequence end-to-end with a flow diagram.

  • Works better with a connected tool
Open in Phở

What the skill covers

The sections of its instructions, in order.

  1. 01 Trigger
  2. 02 Inputs
  3. 03 Process
  4. 1. Sequence Strategy
  5. 2. Individual Email Design
  6. 3. Sequence Logic
  7. 4. Performance Benchmarks
  8. 04 Sequence Type Templates
  9. 05 Tool Integration
  10. If ~~email marketing is connected (e.g., Klaviyo, Mailchimp, Customer.io)
  11. If ~~marketing automation or ~~CRM is connected (e.g., HubSpot, Marketo)
  12. If no tools are connected
  13. 06 Output
  14. Sequence Overview Table
  15. Full Email Drafts
  16. Sequence Flow Diagram
  17. Branching Logic Notes
  18. A/B Test Suggestions
  19. Metrics to Track
  20. 07 After the Sequence

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Frequently asked questions

What does Email Sequence do?

Design and draft multi-email sequences with full copy, timing, branching logic, exit conditions, and performance benchmarks. Use when building onboarding, lead nurture, re-engagement, win-back, or product launch flows, when you need a complete drip campaign with A/B test suggestions, or when mapping a sequence end-to-end with a flow diagram.

Is Email Sequence free to use?

Yes. Email Sequence is published by Anthropic under the Apache 2.0 licence, and you can use it with a free Phở account.

How do I use Email Sequence in Phở?

Press Open in Phở, then Try to apply it to your next message, or add the Marketing set so Phở loads it whenever a request matches.

Does Email Sequence need other tools?

Some steps expect a connected tool, such as a CRM or a document store. Without one, Phở does those steps with what you paste or upload.

Copied unchanged from anthropics/knowledge-work-plugins at commit d900840 and credited to Anthropic, who is not affiliated with Phở. The full instructions and licence text ship with the skill inside Phở.